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Finalist for Gold Key Award for Excellence in Hospitality Design


TruexCullins Architecture + Interior Design has been honored as a finalist for the 41st annual Gold Key Awards for Excellence in Hospitality Design, the industry’s oldest and most prestigious awards program for hospitality interiors. TruexCullins design team, led by Principal Kim Deetjen, ASID, NCIDQ, is up for the award for “Best Guestroom Upscale” for The Cloudveil—Jackson Hole’s new, luxury boutique hotel located on the historic Town Square.

Boutique Design Magazine’s Gold Key Awards for Excellence in Hospitality Design annually honors the hospitality industry’s most influential and innovative design work. TruexCullins work has been selected as a standout project from a competitive field of nearly 400 submissions from more than 100 design firms around the world. The TruexCullins’ team will attend the Gold Key Awards Gala in New York City, hosted by Boutique Design New York (BDNY), on Monday, November 15, 2021.

Guestroom at The Cloudveil (photo Ryan Sheets)

The Cloudveil, a 100-room luxury hotel, began welcoming guests to Jackson Hole, Wyoming on May 26, 2021, to much enthusiasm. The hotel is rooted in the destination and the enduring character of Jackson Hole. Located at the heart of the national parks system, the town is the gateway to limitless adventures year around. As the only hotel on the historic town square, The Cloudveil is a refined sanctuary that embraces and connects guests to the place and people who form the fabric of the community for a truly authentic, unforgettable experience.

Inspired by the natural environment and driven by the very elements that surround the hotel, the design compliments and celebrates the contrasts unique to Jackson Hole. Imbued within the experience is a deep understanding of, and connection to, the four elements: earth, water, fire, and air. Enlightened by a connection to earth, the palette and materials are inspired by the landscape that lies beyond the doors.

The challenge of creating an interior that embodies what is unique about Jackson Hole—the National Parks, grandeur of the landscape, awesome wildlife that inhabit and migrate through the adjacent wilderness, a vibrant town culture and heritage, and a world class ski resort—meant making powerful choices and using regional materials in unexpected ways. In doing this, the team created a rich layering, brought a touch of whimsey to the experience, and engaged the highest standard of authentic craftmanship.

Celebrating the awesome wildlife that migrate through the adjacent wilderness, large video screens were strategically positioned at the end of guest room hallways, and play continuously changing footage by a local photographer, providing a realistic full-scale experience of bison, bear, and elk as guests approach.

Luxurious guestrooms are intuitively designed to accommodate active guests and families, with access to communal kitchen pantries on each guest floor. Large windows and outdoor balconies overlook town square and the landscape beyond. The naturally inspired design emulates the same warmth, ambience, and sophistication as the town of Jackson itself, with a mix of local, earthly materials and natural tones contrasted by contemporary furnishings with brightly colored indigenous patterned textiles. Rooms are elegantly furnished with custom upholstery, lighting, casegoods, leather details and accessories, and local photography with a unique perspective.

Guestroom at The Cloudveil (photo Ryan Sheets)

A distinct and memorable feature is the two-sided fireplace with a cozy corner banquette comfortable for lounging, in-room dining or working. A signature custom bed bench is fabricated by a local saddle maker, and its frame and the custom towel bars by a local blacksmith. White oak wall paneling is reclaimed from the region, and fireplace mantles are made from salvaged timbers from an 1880s’ dairy barn in Laramie, WY.

Bathrooms feature a unique two-faucet trough sink, custom reclaimed teak vanity surrounded by a 3-sided mirror, custom towel bars inspired by a stirrup, a private toilet compartment, tumbled stone floors and honed stone walls, countertop, and amenity shelf.

Guestroom bath at The Cloudveil (photo Ryan Sheets)

The Cloudveil is owned by Crystal Creek Capital and operated by the Yarrow Group, both of Jackson, Wyoming. It is a Marriott Autograph Collection hotel. The project consisted of interior design work by TruexCullins led by Principal Kim Deejtan, ASID, NCIDQ with Interior Designer Delaney Vartanian, and Project Manager Jeremy Jorgenson, as well as architectural work by CLB Architects and IBI Group. The main hotel interior design included 75,000 sq. ft.—in addition to the more than 100 accommodations, including 11 suites, the team designed a 4,000 sq. ft. open-layout lobby; a 2,500 sq. ft. meeting space; a 3,000-pound stone reception desk; and a French-style bistro. For more information on the entire project visit our blog post from July 6: Jackson Hole’s Newest Boutique Hotel Opens on Historic Town Square.



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